Some dogs are naturally more interested in movement and retrieving than others. If your pup is not interested in the ball at first, then try substituting the ball for a Frisbee or a favorite tug or stuffed toy. Spend extra time making the toy seem alive and fun for your dog by moving the toy around. Get him excited about the toy before you throw it, and act very excited about the game yourself.
You might have to try more than one method before you find which method is best for your dog. If your pup has a strong chase instinct, then 'The Run Away Method' will probably work very well. If your pup loves to take the ball and run away from you, then 'The Long Leash Method' is probably the best one to use. If your pup loves to play with you and be with you, then 'The Goofy Method' will probably work well and be a lot of fun for him.
If you are using 'The Goofy Method' then you will also need a good sense of humor and the ability to let loose and have a lot of fun while being silly. If you are using 'The Long Leash Method' then you will also need a thirty-foot leash, a padded back clip harness, a second ball or Frisbee, and good timing. If you are using 'The Run Away Method' then you will also need excitement and the space and ability to run away from your buddy.